UI
•
UX
•
UI • UX •
About me
Hi! I’m Marina Perez, a versatile designer with 7 years of experience across diverse industries.
My career began in 2018 as a freelancer, where I pushed the boundaries of creativity, working with private clients and companies in the UK, EU, and US.
In recent years, I’ve shifted into the corporate design world, developing UI/UX design projects at Luminance, and I’m currently serving as a Senior Global Creative Designer at Morgan Stanley.
Dishly
Network
I handle a range of tasks, from user research to wireframing and prototyping, ensuring designs are aligned with user needs. I create user flows, design icons and logos, and develop multi-platform UI designs. I also conduct usability testing, write copy, and oversee branding to maintain a cohesive and seamless experience.
Dishly on different devices
Dishly is a platform created especially for food enthusiasts. Its mission is to bring together a vibrant community of those who love to eat and those who love to cook. Dishly also connects you with expert tips, insights, and inspiration from culinary specialists. Whether you're a seasoned chef or simply enjoy experimenting in the kitchen, this app is designed for anyone with a passion for food.
My mission is to create user experiences that truly resonate. I’m dedicated to developing an app that combines intuitive functionality with striking visuals, ensuring that it meets the needs of our users in an engaging way. By incorporating compelling visuals, strategic layouts, and interactive features, I aim to enhance the user journey.
This thoughtful approach creates a welcoming space for food enthusiasts, encouraging them to explore, share their culinary journeys, and connect with like-minded individuals. I envision our app as the premier destination for food lovers a place that inspires users to fully immerse themselves in the culinary world, whether through sharing recipes, discovering new cooking tips, or connecting with fellow foodies.
Luminance
AI-driven Software
Luminance is a London-based AI company that is transforming the legal industry through advanced machine learning. By streamlining tasks such as contract review and compliance, Luminance significantly reduces the time and cost associated with complex legal processes.
As a Visual Designer at Luminance, I supported the team across various projects, including UI/UX design, ensuring cohesive and effective design solutions.
This landing page was created to promote events and drive user registrations, with a clear call to action aimed at encouraging subscriptions.
-
A selection of the awards the company has received in recognition of its industry-leading work, underscoring our credibility, expertise, and commitment to excellence. These honours highlight our position as a trusted leader in the field, reinforcing the quality and innovation that drive our success.
-
A preview of three upcoming events designed to attract new customers, engage and motivate existing ones, and strengthen overall brand loyalty, encouraging continued use of the service.
-
An engaging overview of your three products, highlighting their unique features and benefits to spark interest and create a clear customer need for the service.
-
Additional information presented in a graphic format for easy readability and direct communication, complemented by a map showing the countries where customers are already using Luminance services. The footer includes copyright details and links to our main social media profiles.
Enola Nature Cosmetics
Ecommerce
Rebranding
-
Before
I selected Myriad Pro for this project due to its versatility, clarity, and professional appeal. As a neutral, humanist sans-serif, it offers excellent legibility across both digital and print mediums, making it a dependable choice for consistent design delivery. Its simplicity ensures the content remains the focal point while delivering a polished and timeless aesthetic. While widely used, its popularity highlights its effectiveness in communicating clear, accessible messaging without detracting from the design.
For this project, I was responsible for building the brand from the ground up, including logo design, branding, product labelling, and illustration—all tailored to the client’s brief. My goal was to craft a cohesive visual identity that embodies elegance, naturalness, and quality, resonating with the brand’s values and its target audience.
-
After
My role was to revitalise the company’s brand identity for a new product launch, blending a fresh, modern look with the core essence of the brand. I introduced a pastel blue for packaging, tailored specifically for night-time products like Retinol, and updated the typography to Shamery Regular and Simplifica Regular. Shamery’s handwritten charm adds sophistication and a personal touch, fostering an emotional connection with customers, while Simplifica’s clean, minimalist design ensures clarity and professionalism
I also refreshed the illustrations and reimagined a minimalist version of the logo, focusing on highlighting Enola Nature’s initials. Additionally, I designed product packaging, polythene sachets, and labels, and led the UI/UX design of the official website to deliver a cohesive, consistent, and visually engaging brand experience overall.
Enola Nature Homepage
The UI/UX design for the Enola Nature Cosmetics website was all about balancing simplicity with functionality. I'm a big advocate of clean, minimalist design that is modern and easy to navigate, making it easy for users to search for products and make purchases.
The site is fully responsive, ensuring it works seamlessly across all devices, and I incorporated SEO best practices to improve its visibility on Google. The end result reflects the brand's identity and offers a user-friendly experience that encourages engagement and increases sales.
Brand Identity
This is a segment from the presentation I delivered to the client, where I walked her through the key elements of the new branding and explained the creative decisions behind it.
Plant Sweet Home
Ecommerce
Home Sweet Plant
Home Sweet Plant
As a result of this project, I was awarded a cash prize to further my design studies. Plant Sweet Home is an online store specialising in plants, substrates, and accessories, with a strong focus on sustainability. The packaging is made from eco-friendly materials, and deliveries are completed using low-emission vehicles, minimising environmental impact and promoting a greener planet.
I designed the UI/UX for the Plant Sweet Home website with a focus on simplicity, accessibility, and a seamless user experience. By creating a minimalist, nature-inspired aesthetic, I aligned the design with the brand's eco-friendly ethos. My approach prioritised intuitive navigation, enabling users to explore products and complete orders effortlessly. I also integrated customer testimonials and a newsletter sign-up to build trust and boost engagement.
-
Designed to provide a smooth navigation experience. With clear and concise links to key sections such as Home, Products, Subscription Price List and Blog. This navigation bar is easy to use and allows visitors to quickly access the information they need with a single click, ensuring smooth navigation across the site.
-
I designed this graphic to showcase the subscription prices, leveraging the brand's colours to clearly differentiate between the various plans offered by the company.
-
A compilation of the best reviews and testimonials that users have had.
-
An engaging and persuasive tagline crafted to encourage users to subscribe to the newsletter and take immediate action to make a purchase.
-
To improve the user experience, I placed a range of relevant links in the footer, including contact information, the privacy policy, terms and conditions, and social media profiles. Thoughtfully positioned, these links provide users with quick and easy access to essential resources.
Contact Details
Email
msmarinapm@gmail.com
Phone Number
+44 7377160193
Location
London